Mamelodi Sundowns and Biogen Join Forces in High-Performance Partnership
22 April 2025 – Pretoria
Mamelodi Sundowns Football Club has announced an exciting new partnership with leading South African wellness brand, Biogen, marking a significant step forward in the club’s mission to remain at the forefront of African football performance and innovation.
The partnership officially positions Biogen as the club’s official supplements partner, aligning two brands that share a passion for excellence, performance, and authenticity. This collaboration was facilitated by Roc Nation Sports International, a global sports agency with a long-standing consultancy role with the club.
In welcoming the partnership, Mamelodi Sundowns spokesperson and former midfielder Tiyani Mabunda emphasized the club’s commitment to aligning with brands that reflect their values and ambitions.
“At Mamelodi Sundowns, we are driven by the pursuit of excellence. We seek to align ourselves with partners who share our dedication to quality and performance. Biogen’s established reputation and commitment to providing elite athletes with the best possible nutritional support makes them the perfect partner to fuel our players’ journey to success,” said Mabunda.
Highlighting the demands of modern football, Mabunda noted that with the team’s intensive match schedule, recovery and periodization protocols are essential—areas where Biogen’s products and expertise will make a vital contribution.
Founded in 2004, Biogen has become a household name in South African sports nutrition. Known for their ethical practices and commitment to quality, the brand has built a strong presence through strategic partnerships with athletes, sports teams, and event organizers.
Speaking on behalf of Biogen, Brand Manager Brandon Fairweather expressed his excitement at partnering with one of Africa’s most decorated football clubs.
“As a sports and wellness brand that celebrates health and movement across all sporting disciplines, it brings us great pleasure to align with one of the biggest footballing brands on the African continent,” said Fairweather.
“There is an ethical synergy between our teams, underpinned by a high-performance culture and commitment to excellence.”
Biogen is also recognized as the leading supplier of Informed Sport® products in South Africa. These internationally trusted certifications ensure that their supplements are free from banned substances, making them safe and reliable for professional athletes.
This partnership will provide both the men’s and women’s teams at Mamelodi Sundowns with access to Biogen’s full range of premium supplements, as well as expert nutritional guidance to support performance, recovery, and health.
With both brands championing innovation, integrity, and elite performance, this partnership is poised to set new standards in African football and sports wellness.